Click Away 2018

This eye opening class will provide attendees with practical tools to really dig deep and discover WHO their ideal clients are, and how profiling them can change the direction of their businesses. It's about using this profile to guide the direction of their business, from branding, to copywriting, to marketing and advertising. This classroom program will be generalized enough for any photographer of any genre (posed newborn and lifestyle family all the way to weddings) to take and use in their businesses. Profiling clients will transform the photographer's business and brand, and will attract the kind of people who will pay them to create the work and art they want to create. This class will include a workbook with tasks and tools to take away and apply to each photographer's own business.

Location:
This indoor boutique program will take place inside a classroom with a projector/screen.

Learning Objectives:
- Create in-depth profiles of dream clients and use it as a tool to direct your business.
- Find your dream clients through analysis of your client profiles.
- Effectively and strategically speak your dream client's language in order to attract them.
- Learn how to build a portfolio of dream clients.